Developed an integrated campaign to inform (and remind) customers about their new, “digital wallet” options on Android Pay and Samsung Pay when using the bank’s credit and debit cards.

First Citizens Bank

Desktop and mobile landing pages for Digital Wallet promo.

Color handouts and banner ads for Digital Wallet promo.

Close-up view of microsite landing page and consumer email for Digital Wallet promo.

Color handouts and banner ads for Digital Wallet promo.

First Citizens Bank

Role
Creative direction, design, and UX
Type
Print and digital