Developed an integrated campaign to inform (and remind) customers about their new, “digital wallet” options on Android, Samsung, and Apple Pay when using the bank’s credit and debit cards.

First Citizens Bank

Desktop and mobile landing pages of the Digital Wallet promotion.

Color handouts and banner ads.

Close-up view of microsite landing page and consumer emails.

Color handouts and banner ads.

First Citizens Bank

Role
Creative direction, design, and UX
Type
Print, promo, and digital