Developed an integrated campaign that captures the style, swagger, and energy of a young, talented Celtics team. Additionally, the multilayered, textured background simulates the grit, passion and intensity each player brings to every game.

Boston Celtics :30 Spot

Boston Celtics :30 Spot

Boston Celtics Poster

Boston Celtics Poster

Boston Celtics OOH

Boston Celtics OOH

Mobile Screen Saver

Desktop Screen Saver

Celtics Instagram

Celtics Facebook Page

Boston Celtics

Role
Co-creative director, art direction, and design
Type
Broadcast, print, OOH, and social